This brief asks us to pick a household object and highlight for potential buyers the sheer amount of waste that is made during that object’s life cycle, from cradle to grave.
Our discussions for this brief were initially stalled, but once the idea of the Chris Ware styling was suggested, it was agreed that this was a brief with great scope; and one that we could push well.
For achieving our aims for the presentation of this brief, we have split ourselves into several divisions; web control; design; research and ideas, with each member of the team contributing to all.
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